Legend and passion

Word has it that Posidone's love for Pasitea - the nymph - led this god with the trident to establish Positano on the sheer rocks of the most beautiful coast of the Mediterranean.

We like to believe it's true. We chose the trident as our symbol to pay homage to that eternal love. It represents the care and passion we constantly put into choosing the jewels for our shop.

Feludei is in Positano, next to the historic hotel Palazzo Murat, in via dei Mulini, the pedestrian area that leads down to the sea.

A corner of luxury and Italian style. A small but refined hub of solely Italian jewels; a welcoming space, elegantly furnished in a contemporary style, characterized by neutral tones that are revived with lively orange details.